Today, I learned that if any somewhat big name artist (musical that is) performs (in this case Girl Talk), or is planned to perform at a small enough college campus (a population of about 3000) somehow they can sell enough tickets to account for about half the population (1500 exactly). I find it hard to believe that there are 1500 people that want to go see the show, especially since the tickets, and entry to the event, are restricted to students and other members of the campus community (i.e. professors and administration). But the sale is easily possible, you see, because of the hype surrounding the event. The hype, and the limited number of tickets causes a gigantic rush to buy as many as possible (in this case 5 was the limit per person) because everyone believes that they will be able to sell them for much more than the original price. Of course, some people are going to lose out because they will be unable to sell their tickets for more than they paid, if they are even able to sell them at all.
In this case, the news that Girl Talk was performing came out last night and tickets came on sale this morning at, I'm guessing, 10 am. Within the first hour there were only 600 tickets left. By 1 pm they were sold out, all 1500 of them. When I arrived the line almost stretched out of the building, and considering I have never seen the line longer than 4 people, usually in the same group, this was incredible. I decided to go get lunch and wait for the line to die down but when I came back it was even longer.
So, the moral of the story is, up the hype, create demand, limit supply. Make people go so crazy that they don't even think logically (or logistically, I'm not sure).
I admit though, I'm one of those people who bought 5.
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